Optimizing B2B Sales with David Wuensch, USMA ‘77

Aug 29, 2021 | 10X Vets, USMA

“I’m really passionate about understanding as much as possible and sharing as much as possible on what it takes to be successful as a small B2B business owner…whether you’re a client or not. It’s a tough job and we’re here to guide B2B business owners through the process.”

-David Wuensch (USMA ‘77)

Following graduation from West Point, David served as an Artillery Officer in the U.S. Army. He went on to become a successful sales executive and now has over 25 years of experience in sales and marketing and over 15 years of experience leading sales teams. David is currently President and Founder of Epoch Sales Management Solutions and also leads the B2B Circle in our 10X Vets program where he focuses on helping small B2B Business owners achieve sustainable revenue growth. His knowledge and experience when it comes to sales is second to none and he’s passionate about sharing this wisdom with others. 

In this episode, we discuss:

  • How to hire a good sales representative
  • Tips for leading and managing top sales reps
  • How to identify sales issues and set realistic goals
  • What makes or breaks a sales team 
  • B2B sales tools including LinkedIn, LeadiQ, Pipedrive and more 

 Connect with David: 

David and I also discuss how his company, Epoch Sales Management Solutions, operates and how 10X Vets is helping him achieve his company goals. We also talk about B2B managers as a target market, the value of putting strong sales processes and procedures in place, and why grit and resilience are essential to building a strong sales team. David believes leadership and culture are as important as sales when it comes to company success and we couldn’t agree more. In addition to developing and growing businesses, David also loves cycling, general physical fitness and supporting his Chicago Sports Teams (Bears, Bulls and Cubs).

If you found this episode valuable, please share it with a friend or colleague. If you are a Service Academy graduate and want to take your business to the next level, you can join our supportive community and get started today.

Subscribe and help out the show:

Special thanks to David for joining me this week. Until next time!

– Scott Mackes, USNA ’01



Share This